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Platinum Motor Group - Driving Success with a Sustainable Approach Using Artisan ECO Coffee Beans

Platinum Motor Group's journey began nearly half a century ago in Frome. Since its inception, the company has undergone significant expansion, demonstrating its resilience and adaptability in the dynamic automotive market. Today, Platinum Motor Group operates with a network of 15 dealerships strategically located across 6 different areas in the South West.


Human Capital

A key driver of Platinum Motor Group's success lies in its workforce. The company boasts a team of highly trained and motivated staff who are readily available to assist customers. This focus on personnel development not only ensures a high level of customer service but also contributes to a positive internal culture.


Environmental Stewardship

Platinum Motor Group has taken a proactive stance on environmental responsibility. As corporate members of the Wiltshire Wildlife Trust, the company actively engages in conservation efforts, aligning its business practices with a commitment to preserving the natural world.


Energy Saving Initiatives

A noteworthy aspect of Platinum Motor Group's sustainability initiatives is its dedication to energy conservation. The company has implemented various energy-saving options within its workshops, showcasing a commitment to reducing its carbon footprint. These initiatives not only align with environmental goals but also contribute to long-term cost savings.


Innovative Coffee Solutions

One distinctive feature of Platinum Motor Group's commitment to sustainability is the installation of high-end bean-to-cup coffee machines in each dealership. These machines offer customers a premium coffee experience while also contributing to the company's environmental goals. The Roundstone artisan range of ECO-friendly Zero waste beans is exclusively used, emphasizing Platinum's dedication to environmentally conscious choices.


Circular Economy Approach

Platinum Motor Group goes a step further in its environmental commitment by adopting a circular economy approach to coffee waste. Ground waste from the coffee beans is regularly collected and transported to the roastery. There, it is transformed into logs used to fire up the kilns and roast the green beans. This innovative approach not only minimizes waste but also creates a closed-loop system that maximizes resource efficiency.


Customer Experience and Environmental Commitment

By integrating sustainable practices into their business model, Platinum Motor Group aims to provide customers with the best possible experience while maintaining a strong commitment to the environment. The Roundstone artisan range of ECO-friendly Zero waste coffee beans not only enhances the customer experience but also communicates the company's dedication to responsible business practices.


Platinum Motor Group's journey from a local dealership in Frome to a regional automotive powerhouse is marked by strategic expansion and a deep commitment to environmental sustainability. Through investment in human capital, energy-saving initiatives, and innovative approaches like the circular use of coffee waste, Platinum Motor Group has set a standard for businesses looking to balance growth and environmental responsibility. As the automotive industry evolves, Platinum Motor Group stands as a testament to the fact that success and sustainability can go hand in hand.




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